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Be Stupid

May 10, 2010

One of the most visible campaigns this Summer has been that of the  Italian brand -DIESEL

The campaign, developed at Anomaly London, includes online, press and outdoor advertisements featuring “stupid” acts.

Urging you to Be Stupid, the series of print ads, have an interesting take on throwing away the much applauded calculated smart behavior and just going ahead  and being plain stupid. BE STUPID plastered over entire store facades, these are the most on-your-face ad’s and are definitely hard not to notice! Their newly opened stores here in Mumbai at Juhu and Palladium bear witness to this.

You can view the Series Here.

Source: Click Here, Text: Swa

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